Top 3 reasons why Natura is not just your regular beauty brand

21 Oct 2019

Beauty

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Beauty that cares...for you and the environment!

The latest beauty brand to drop - Natura - has been creating sustainable, innovative beauty products from natural ingredients found in the Amazon forest.

Hailing from Brazil, Natura has been around for 50 years (yes, half a century!). Recently, they've established their first store in Asia, right here in Sunway Pyramid!

Here's why Natura is not just your regular beauty brand:

1) Natural

Ucuuba, Castanha, Andiroba, Acai...these are only a few of the key natural ingredients that Natura uses in their products. Sourced from the Amazon forest, all of these ingredients contain numerous therapeutic and nourishing properties that are traditionally used to boost and strengthen our skin and hair.

2) Sustainable

All ingredients are sourced in a sustainable manner, ensuring that the Amazonian forest is preserved for future generations by committing to biodiversity and fair trade with the local communities.

The Ucuuba tree was saved from being extinct due to deforestation for furniture when researches discovered it's fruits with seeds that yield a naturally hydrating balm.

Natura is also 100% vegan and does NOT test on animals!

3) Innovative

Natura prioritises the use of post-consumer recycled and renewable materials for their packaging and refills, and strives to remain at the forefront of innovation inspired by nature for a sustainable future.

These are some of our favourites from the Natura range:

Castanha Nourishing Hand Cream: It smells oh-so-good and instantly nourishes our hands with long-lasting moisture & softness
Mamãe e Bebê Stretch Marks Oil & Prevention Cream: Contains almond oil to nourish and strengthen your skin
Natura Homem fragrances: Featuring natural woody scents, these captivating fragrances are bound to spice up your day
Lumina Hair Care: Address your hair concerns with the Lumina's Pro-Teia Biotechnology to help restore your hair with luminous shine