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From toddlers to teens, creativity and curiosity is in abundance. Kids are hungry for adventure and excitement, and they are not afraid of expressing it. When it comes to fashion, kids are more open to experiment with styles without fear and judgement. This makes them the perfect models for ROOKIE!

What is ROOKIE? ROOKIE is a kids-only, multi-branded premium online retail destination for you and your little ones.

Originated from the US, ROOKIE is a go-to kids brands for parents who love dressing their kids and sharing their passion for sports and fashion together. With fashion becoming more inclusive, parents can now too fulfill their childhood dream of wearing iconic brands like Nikes and Jordans to name a few, on their shoulders. Young Hollywood kids are also seen sporting this brand on runways and streets with their famous parents such as DJ Khaled, Ciara and Russell Wilson, and more!

As part of their global expansion, ROOKIE has now reached the shores of Malaysia and is ready to level-up the kids’ fashion scene! ROOKIE Malaysia’s first official store opening was launched at Pavilion Kuala Lumpur and it was the only store available in Malaysia. Following the success of the brand’s launch, ROOKIE is now open at Sunway Pyramid.

Parents can now take them into the world where sports and fashion merge together in the most stylish way! This is where kids can explore themselves through fashion and rock the latest trends out there wearing iconic brands like Nike, Jordan, Converse, Levi’s and Hurley on their fits.

Here at ROOKIE, we are focused on toddlers and teens from ages 0-20 years old, offering pieces that ranges from apparel to accessories and footwear. With youthful designs and colorful touches, every kid has a chance to express themselves in the most versatile way…not to mention being the coolest kid on the block!

  • LG1.70
  • Lower Ground 1 Floor



Sunway Pyramid Shopping Mall

3, Jalan PJS 11/15, Bandar Sunway,
47500 Petaling Jaya, Selangor,


+60 3-7494 3100